The g.o.a.t of nutrition
The greatest of all time
To us, G.O.A.T isn't a saying. It's where our story starts.
Before the shakers, the bars, or the broth, there's a goat – raised with care, patience, and generations of expertise in the Netherlands. That's the foundation we build on, because we believe the best nutrition comes from doing things properly, right from the start.
ROOTED IN THE NETHERLANDS
Nestled in the heart of the Netherlands, Caprifit was born from a passion for quality and a deep respect for tradition. This is a place where goat farming has long been guided by patience, knowledge, and pride in doing things properly.
We partner exclusively with local Dutch farms, working closely with people who care deeply about their animals and the land they tend. Goats are raised with attention and respect, and the surrounding landscape is nurtured sustainably, season after season.
By keeping our sourcing local, we ensure freshness, traceability, and a genuine connection to the farmers behind every bottle, bar, and scoop. Their work, their standards, and their commitment shape everything we make.
WHY GOAT?
Nature's finest protein.
Goat milk has a way of working with your body, not weighing it down. That’s why it has fuelled people for generations, and why it sits at the heart of Caprifit.
It delivers complete protein, packed with essential amino acids that support strength, recovery, and everyday energy. The kind of nutrition your body knows what to do with, whether you are training hard or powering through the day.
Goat milk is also naturally lower in lactose and easier to digest for many people. Smaller fat particles and a gentler protein structure help it feel lighter and more comfortable, especially for those who find traditional dairy a challenge.
The result is fuel that feels good going down and even better after. Powerful enough for performance. Gentle enough for daily life. Made to support every kind of greatness.